Nicole Crowell – Creative Strategy Master Course

Original price was: $997.00.Current price is: $36.00.

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Nicole Crowell – Creative Strategy Master Course

Nicole Crowell – Creative Strategy Master Course . File Size – 7.15 GB .

Nicole Crowell - Creative Strategy Master Course

It’s 2024. We all (hopefully) know that the biggest lever in the ad account isn’t structurally hacking the campaigns or crafted 1% lookalike audiences….

It’s the creative process.
Meta was quite literally quoted in their last conference saying “56% of all auction outcomes can be attributed to creative” – Meta
Ad Creatives is the new way to target customers. We need to connect with prospects on a EMOTIONAL level.
We cannot build desire. But we CAN lean into the desires our audience already has using our ad creatives.
It’s simple: better ad creatives = better targeting, better return on adspend, more revenue, & happier customers
Designed for fellow creative strategists, media buyers, and other marketing roles.

In this course I’ll being going DEEP into the following:

– Creative Strategy 101
– Foundational Learning & Resources
– Roles & Responsibilities
Master Creative Strategist Tool Kit
– The 9 Pillars of Creative Strategy (the bulk of this course)

I cover each of these sections IN DEPTH:

1. Alignment
2. Research
3. Avatar Development
4. Ideation
5. Briefs, Script Writing & Strategy
6. Content Production
7. Launch & Creative Testing (Media Buying)
8. Creative Reporting, Creative Analysis & Ad Iterations
9. Organization & Practical Creative Operations

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XS 34-36 27-29 34.5-36.5
S 36-38 29-31 36.5-38.5
M 38-40 31-33 38.5-40.5
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XL 42-45 36-40 43.5-47.5
XXL 45-48 40-44 47.5-51.5


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